Subaru Share The Love Event

Continental Subaru Share The Love Event
Purchase or lease a new Subaru now until January 3, 2017, for 0% APR financing (click here for offers) and Subaru will donate $250 to your choice of charities. Subaru and its participating retailers will have given nearly $90 million in nine years.

Hometown Charities

Newbords In Need
Newborns In Need, Inc. Southcentral Alaska Chapter

The Newborns in Need Southcentral Alaska Ch'q'ayna chapter is a 501(c)3 nonprofit charity that provides essential baby items, free of charge, for premature and newborn babies that are sick or in economic crisis. Since 2007, we have been able to provide more that 67,000 baby items to Alaskans in Anchorage, Joint Base Elmendorf-Richardson, and Bethel. Many of the babies we help are born to families living in poverty and do not have adequate clothing, blankets or essential care items. Our main focus is providing diaper bags which act as a starter kit to these families. It is our goal to express love and care to all Alaskan babies in need.

National Charities


A leading voice for animals, the ASPCA has provided life-saving protection and care for over 150 years. Whether it’s rescuing animals from abuse and neglect, introducing and enforcing more humane legislation, or supporting animal shelters across the country, the ASPCA relies on donations and public support to help animals live better lives. To date, Share the Love has helped the ASPCA rescue, transport and find homes for nearly 30,000 animals.


A wish granted has an incredible effect on the lives of kids with life-threatening medical conditions and the families and friends supporting them. This simple but powerful belief is what inspired the founding of Make-A-Wish in 1980 and has guided and motivated everything it has done for nearly 40 years.

To date, Share the Love has helped grant the wishes of over 1,200 incredible children.

Meals on Wheels

Meals on Wheels America supports more than 5,000 community-based senior nutrition programs across the country and is dedicated to addressing senior hunger and isolation in virtually every community in America and, along with more than 2 million volunteers, delivers the nutritious meals, friendly visits, and safety checks that enable America’s seniors to live nourished lives with independence and dignity.

To date, Share the Love has helped deliver over 1.4 million meals to America’s seniors.


The National Park Foundation, in partnership with the National Park Service, enriches and supports America’s national parks, safeguards our heritage, and inspires generations of national park enthusiasts.

To date, Share the Love has donated over $4 million to help fund programs and projects in more than 100 priceless national parks.

Select Your Charity

Frequently Asked Questions

How do I select the charity or charities I want to receive the donation?
You can make your charity selection on, by calling 1-800-SUBARU3,by completing the form on the Digital Showroom kiosk, or by filling out a self-addressed prepaid envelope provided by your retailer. You will be asked to provide your name, contact information, VIN, and charity selection. Subaru will then make the donation based on your designation. Visit to learn more about the program and each of the participating charities.

What if I want to split the donation (i.e., select more than one charity) or vote more than once?
Each customer who has purchased or leased a new Subaru (2016–2017) can either designate one charity to receive the $250 donation or split it among any number of the charities. Only one donation (of $250) is made per vehicle sale or lease.

How long do I have to make the charity selection?
While we encourage customers to make their charity selection at the retail store at the time of purchase, selections will be accepted online at, by phone at 1-800-SUBARU3, and by mail via prepaid mailer through January 31, 2017.

I bought a car, but forgot to submit my charity selection. Where does my money go?
For those who do not submit their charity selection by January 31, 2017, Subaru will allocate each $250 donation on the customer’s behalf to participating charities.

How will I know that the donation was made?
You will receive a thank-you letter from Subaru on behalf of all of the charitable beneficiaries of the campaign.

By what date will Subaru make the donations to each charity? How much money is expected to be donated?
Subaru will make the donation to each charity by March 31, 2017. Over the last eight years, Subaru has donated nearly $70 million through the Share the Love Event. By the end of this year, Subaru and its participating retailers will have donated nearly $90 million in nine years.

Can I take a tax deduction for this donation?
Because Subaru is making the donation, the donation is not a tax-deductible contribution from the purchaser.

Why do some retailers have four charity options and others have more charity options?
Subaru of America offered the retailer community an optional opportunity to select up to two charities, local to their community, to join the four national charities in the Share the Love Event.
While some retailers are participating in this option, others chose to participate solely with the four national charities.

*Subaru will donate $250 for every new Subaru vehicle sold or leased from November 17, 2016, through January 3, 2017, to four national charities designated by the purchaser or lessee. Pre-approved Hometown Charities may be selected for donation depending on retailer participation. Certain participating retailers will make an additional donation to the Hometown Charities selected. Purchasers/lessees must make their charity designations by January 31, 2017. The four national charities will receive a guaranteed minimum donation of $250,000 each. See your local Subaru retailer for details or visit